Tips for Building Your Business Website Part.1
Having a professional, comprehensive business website is important for your business image. But getting started can seem intimidating for those who have never had their own website before. Below are tips for building your first business website.
1. Have a Clear Goal of Website Development
Every business website is different because every one serves a different purpose. If you want your first business website to be a portal for people to buy products, you need to build it around that goal. If you want it to provide information and entice potential clients to call you, you have to build it with that goal in mind. A website without a clear purpose will only cost you time and money while providing little, if any, benefit.
2. Write Your Own Content
Before getting started with building your first business website, you should decide, at least in basic terms, what you want it to say. Even if you plan to hire someone to edit or polish it, you know the basic message of your company more than anyone else will.
3. State Your Purpose Clearly and Quickly
However, you want to make sure that the written content of your website isn’t too long-winded. Website visitors don’t often spend a lot of time reading through pages of content just to find basic information. So make sure that the important points about your company and its offerings are very clear and easy for visitors to find.
4. Tell Customers What You Can Do for Them
It can also help to try reading your content as a potential visitor. According to Bracket, a common pitfall she sees among new website owners is a tendency to focus on what they do, rather than what benefit they provide to customers or clients. For example, OODDA, as a website design company, we can help our clients build business websites, which give their companies professional images, and let them sell their products online easily.
5. Develop a Page Hierarchy
Almost all business websites include at least a few different pages. You might choose to go with a very simple format, including a home page, about page and contact page. Or you might want different pages for your different services, with a main services page that offers a general overview. That’s something you should decide on, or at least consider, before building or hiring someone to build your site.
6. Draw Inspiration
If you’re unsure of how you want your first business website to look or how you want your content to read, look around for some websites that you really like. Don’t copy them, of course. But looking for some outside inspiration can help you get an idea of what you want from your new site. Check out websites developed by OODDA recently.
7. Consider the Project’s Scale
However, even if you’ve found some sites you like, they might not have many elements that would be applicable to your own website project. When looking for examples, you should take into account the scale of the project along with the actual design elements. You don’t want to choose a designer based on their work with huge brands that have hundreds of website pages if your project is very small and basic.
Interested in developing your budiness with OODDA? See details here